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DTSTAMP:20260924T173432Z
UID:kOyb4w
DTSTART;VALUE=DATE:20230623
DTEND;VALUE=DATE:20230624
CLASS:PUBLIC
CREATED:20230227T170045
DESCRIPTION: Technical SEO is arguably one of the most important areas to m
 aster when creating or managing a website. It can provide a solid foundati
 on for other types of SEO activity\, and even then\, it requires regular a
 ttention to ensure everything is working as it should be\, and in-line wit
 h best practices. \n\n Course Content \n\n You’ll learn about a huge ran
 ge of techniques for making your website work as hard as it can do for you
 \, including how to boost page speed\, the insights you can gain and imple
 ment from analysing server log files\, and how to make sure you’re cover
 ed in a mobile-first world. \n\n Course Structure \n\n This course is goin
 g to be split into four distinct sections\, with each focusing on a specif
 ic theme. We’ll start with some of the more basic topics\, such as crawl
 ability and the concept of crawl budget. It’ll be a good solid introduct
 ion to the more advanced topics that are introduced in the following secti
 ons. The second section is focused on Indexing\, Content and Speed\, and t
 he third will investigate more advanced technical topics\, such as the pot
 ential of python\, carrying out a server log file analysis and details of 
 useful HTTP headers. We’ll then finish the course with the fourth and fi
 nal section\, that’ll look into international SEO\, schema\, HTTPS and a
  number of other more advanced topics. \n\n What you’ll gain from this c
 ourse\n\nParticipants can expect to walk away with a more in-depth underst
 anding of the importance of technical SEO\, and how a solid technical foun
 dation can get you on the right path to success. You’ll also be able to 
 more confidently talk about and feel comfortable with the technical aspect
 s of SEO. \n\n Your trainer: \n\n Tom Pool\, Technical SEO Director\, Blue
  Array \n\n Tom is Technical SEO Director at Blue Array\, the UK’s large
 st pure-play SEO agency. He’s a regular on the SEO speaking circuit as w
 ell as running training sessions on various SEO topics. He also won the UK
  Young Search Professional of the Year 2019.\n  \n
LAST-MODIFIED:20260421T225458
LOCATION:etc.venues\, Marble Arch\, London\, UK
ORGANIZER:mailto:hey@roughagenda.com
SUMMARY:Technical On-Page SEO (Advanced) training - LONDON 23rd June 2023
URL;VALUE=URI:https://ti.to/roughagenda/techseo-london_june23
URL;VALUE=URI:https://ti.to/roughagenda/techseo-london_june23
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