BEGIN:VCALENDAR
VERSION:2.0
PRODID:icalendar-ruby
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTAMP:20260624T013715Z
UID:ss8edQ
DTSTART;VALUE=DATE:20200225
DTEND;VALUE=DATE:20200228
CLASS:PUBLIC
CREATED:20191001T204352
DESCRIPTION: It’s been a tough run for media agencies: They’ve been tra
 nsformed by transparency concerns even as brands have begun to examine con
 tracts more closely\, and brand safety has been front and center as the on
 line and platform environment gets murkier by the minute. New types of com
 panies are transforming how brands are launched and marketed on various pl
 atforms\, and the rise of new players in retail media has meant more compl
 ications. There’s also increased competition -- across platforms\, withi
 n agencies and with the rise of new in-house media buying team. \n\n At th
 e Digiday Media Buying Summit\, we’ll explore how agencies are changing 
 the way they operate as regulations and client requests get stronger. From
  the ins and outs of brand safety to new technologies to working across pl
 atforms\, join us for a look at the challenges and opportunities ahead in 
 2020. \n\n Media Buyers: Media Buyer Passes are available for $2\,195. Con
 tact erica@digiday.com to learn more. \n
LAST-MODIFIED:20250612T182152
LOCATION:Palm Springs\, CA
ORGANIZER:mailto:erica@digiday.com
SUMMARY:Digiday Media Buying Summit February 2020
URL;VALUE=URI:https://ti.to/digiday/digiday-media-buying-summit-february-20
 20
URL;VALUE=URI:https://ti.to/digiday/digiday-media-buying-summit-february-20
 20
END:VEVENT
END:VCALENDAR